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Creative Services
Video Localisation for Marketing: Subtitles, Dubbing, or Adaptation?
As video continues to shape how brands communicate online, the conversation around video localisation is changing too. Not...
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Creative Services Global Marketing
Design Localisation: What Global Brands Often Miss in Multi-Market Campaigns
Rolling out one campaign across multiple markets can look efficient from the outside. The brand...
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AI and Machine Learning
Common Multilingual Mistakes in AI search optimisation
As AI continues to reshape how people search online, many brands are trying to adjust...
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AI and Machine Learning Global Marketing
Automation SEO With AI: What the Latest Search Updates Mean for Brands
For some time, when people talked about automation SEO and AI, the conversation usually went in one direction:...
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Global Marketing
Stop Picking a Logo: Build a Logo System for Branding and Globalisation
A logo is rarely seen in one perfect place. It shows up as a tiny app...
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The Basics of Medical Translation
When interacting with patients and medical professionals, doctors may need patient’s prescriptions, records, diagnoses and...
Guide to Technical Translation in the Field of IT and Electronics
In the translation industry, technical translation is seen as a particularly complex field, because it...
The Basics of Website Localisation
Website localisation is a must for any business that operates internationally. In this entry, we...
5 Easy Steps: Localising Your Social Media Campaign
The dawn of social media has transformed the marketing landscape! Indeed, many businesses find that...
QUALITY – The make-or-break factor in website localisation
As multilingual websites offer unparalleled chances to businesses, many translation agencies offer website localisation services....
Transcreation vs. Translation: 4 Key Differences
Have you been tasked to adapt an advertising campaign for a whole new market? For...
The Importance Of Cultural Aspects In Website Localisation
High-quality website localisation is key to success for every multinational company. We have discussed issues...
Website Localisation Solutions For The Travel & Hospitality Industry
The travel business and the internet are interconnected with each other in countless ways. In...
Website Localisation for Asian Markets
In the past, many companies focused their operations in only two countries in Asia, namely...